NDT GROUP BRANDING, VAN WRAP & WEB DESIGN

Website design & rebrand for Crawford & Co Chester who are a home improvements company.

BEFORE THE VOYAGE

Before I started working on the Crawford & Co Chester website design, the owner Lee Crawford was very concerned how he was no longer getting business from newspaper ads.

He had heavily relied on them through his 20+ years in business but was no longer working.

This put the businesses future within a few months of closure, unless a new website brought in new business.

the results

INCREASED LEADS BY 51%
Lee Crawford who owns Crawford& Co Chester has reported a 51% increase in leads from their new website.

FIRST IMPRESSIONS THAT MAKE AN IMPACT
Lee has also received many compliments on his new website and brand from customers and partners in his industry.

BRAND THAT'S LOVED
Hedgerow Honey's customers love the branding which as lead to higher brand loyalty.

the iconic logo

creating the foundation of a brand identity

Hedgerow Honey deserved an iconic logo design that would stand above other honey brands. It was creatively designed to represent a bee collecting pollen to create honey.

Icon

Full icon design which can be used for labels and profile photos.

wordmark

Wordmark uses a unique typface that can be used without the icon.

sub icon

Sub icon which is an element taken from the full icon.

APPLICATION

creating the foundation of a brand identity

Hedgerow Honey deserved an iconic logo design that would stand above other honey brands. It was creatively designed to represent a bee collecting pollen to create honey.

PACKAGING

The jar label was designed to enhance the value of the product, making it feel more established with the new brand identity.

To create a product that sells, it must stand out from a swarm of products so we got creative. The label is honeycomb shaped to match it with our creative bee logo.

THE HONEYCOMB JAR LABEL

DESIGNED TO STAND OUT

The label was designed in a navy blue colour to contrast from the natural colour of honey, making the logo and honeycomb shape stand out from the jar. The Hedgerow Honey range now stands out on the shelves resulting in more than 50% sales.

brand to grow into

ambitiously designed for growth

Hedgerow Honey have seen incredible growth from their new brand identity and packaging. Our aim is to create brands that a company can grow into, which results in longevity and a more impactful brand identity. Just a year after rebranding there has been a huge 50% increase in sales and we expect this to continue for many years to come.

what they said

we love the products as do our customers

A complete rebranding for our business. Excellent service, fantastic ideas and we love the end products, as do our customers. Our new branding has increased our sales by over 50%. We had no ideas on what design we wanted but we had a colour scheme, with this information Luke designed and produced our new branding in a very professional and speedy manner. I would highly recommend Voyage Branding to anyone!

wendy cooper

Hedgerow Honey

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55% increase

IN SALES SINCE REBRANDING

hedgerow honey branding

Logo design and brand identity including labels that has seen a 55% increase in honey sales.

NEW BRAND

& WEBSITE LAUNCHED IN CHESTER

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